With a strategy of stimulating infrastructure competition to drive Full Fibre coverage nationwide, Ofcom required Openreach to launch its Physical Infrastructure Access (PIA) product in 2011.
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CityFibre is investing billions to build a world-class digital infrastructure platform for the UK. Achieving it is about more than just rolling out Full Fibre though. A transformational approach to customer experience is pivotal and sits right at the heart of building a network that is better by design.
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